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Showing posts with label Package Design. Show all posts
Showing posts with label Package Design. Show all posts

Thursday, September 9, 2010

Solid Ernest



It's September, and although I realize I have graduated, I'm craving a nice no-rules project and some tight deadlines to exercise my design chops. So... in true Rachel Dangerfield fashion, I gave myself an assignment. Here's the tip of the iceberg. More later.

I'll be spending this coming week seaside with some family and friends and I couldn't be more excited! My bags are packed, I'm ready to go... all I need to grab is a few good books and a folding chair. Any good reads lately?

Sunday, February 7, 2010

SALINGER CONFECTIONERY CO.

This is going to be a hilariously wild week for me. If there was ever a time for me to be the star of a reality show in which I run around like a chicken with my head cut off, this would be the perfect week to premier. I can't promise anything, but I can guess there might be a few tears and a few sleepless nights. Such is the life of an art student!

This photo is a preview of a project I started this weekend. Columbus was a snowy icy mess (and beautiful to boot!), which meant I was mostly stuck indoors. I recently reread Salinger's "Nine Stories" again and was in the mood to do a project about it to round out my portfolio. There will eventually be 9 pieces... one to commemorate each story in the best way I could think possible... chocolate!

Wednesday, December 9, 2009

THE WAREHOUSE CAFE & DINER





This project was a quick assignment in a copy writing class. We had to create a strong brand voice. Warehouse Cafe & Diner is a delightful little family owned dining joint in Columbus. While the food and atmosphere are spot on (it is, as you might expect, in an old warehouse), their branding is non-existent. I chose them because I truly thought they could benefit from a little vocalization and 'rebrand'.

In other news, I am officially in the home stretch! Twenty four more hours and I am absolutely home free. And can I just take a moment to tell you, I CANNOT WAIT!!! I have so many projects that have been brewing for the past 4 months. And so many great poster designs and cards that I know you will love! In the meantime, thanks to everyone who purchased a set of "A Little Love" Cards from Little Aviary. If anyone is looking for a stocking stuffer or a cute gift for your best friend, check them out!


Thanks for everyones support these past few weeks! It's been a busy semester, I'll say it again!

Wednesday, December 2, 2009

PLACES TO GO, PEOPLE TO SEE

Things have been wildly eventful! We're down to the final week and a half of the semester, and boy are they keeping us busy (or... busier than usual, I should say!). The holiday was wonderful though... we had three birthdays (mine, my boyfriend Mike's, and my lovely mom's! Much fun (and much much food) was had! Limited time and zero budget means you work with what you have when it comes to gift wrap, so kraft paper was what they got...
I took a few days to just visit with my family (my sister Bec and I saw New Moon... so geeky girly glorious) and play with our pup.

And now I'm back to the grind! I presented my concept to the Columbus Food & Wine Board yesterday. The wine bottle was a little extra idea I had... since the event hosts 25+ local restaurants, I proposed branding a wine bottle for each of them to display in their restaurants as a shout out that they're participating and to advertise for the event.
The next 12 days will be wildly wild... but as soon as the semester is done, I'll be starting a few new (hopefully amazing) projects that I think you guys will love! Stay tuned and wish me luck!

Tuesday, August 25, 2009

BLOSSOM BLUFF ORCHARDS

For their produce section, I created small stickers with color combo variations to be used to differentiate between the different grow seasons. They're sitting on top of one of the Blossom Bluff tote bags I created. More photos to come on the reusable produce bag.

The grocery bags needed to be unique and have brand appeal, so I created four versions a shopper could end up with. A semi-important side note- I developed a stamp of the logo for store employees to use for easy and cost effective branding.

The blackberries packaging is simple and goes with their brand. Since Blossom Bluff would have their own store, cohesiveness of the look was very important to me. Also, if they ever expand enough to sell their produce in larger grocery stores, the branding would still be recognizable. (I'm not entirely happy with this design. I may rework it sometime in the next few months for my portfolio.)


Now... off to the second day of classes! My next class is with David Schirtzinger of Young Isaac & People To My Site. Then off to Joseph Baer. I haven't met either of them yet, but I've heard good things! Should be fun!

Saturday, August 22, 2009

ADAM & EVE SOAP


I worked on this project this past semester for a Package Design class with the always amazing, critically acclaimed, Mr. Hazelrig. Great class. I learned quite a bit.

The assignment was extremely involved. I drafted the soap shape from foam, made a rubber mold, picked the scent, and poured the melted soap. Like I said, very involved.

My concept was for a soap set sold near Valentine's Day that would contain a men's soap and a women's soap. A gift pack... that ends up being a gift for both the gift purchaser, and the gift receiver (if you catch my drift). A little racy, but very classy at the same time. One soap is Adam, and the other Eve (hence the product name). The soap's scents are packed with "happy endorphins" known to be attractive to the opposite sex (hubba hubba, right?).

A last sidenote: I had a blister on my finger for two weeks due to cutting all those tiny little tear drop shapes out. Ouch!

Wednesday, July 29, 2009

GUSTO SPICES of the WORLD


Here's a project I worked on around Christmas of last year. I did the logo and packaging before winter break, and the advertisement series after winter break, so they have a slightly different feel. I'm considering revising the project to put in a portfolio, but I'm not convinced it's going to make it to my portfolio. We'll see. So for now, I'm just going to post it as is.

Tuesday, July 28, 2009

ESTELLE, 1920

I saw this project through it's entire development. I created a line, era, then a few sub brands-- Estelle (E of era), Rosaline (R of era), and Adeline (A of era... you get the picture). Each girl represented a different era, from the 1920s, 1930s, and 1940s. This is Estelle, 1920.

A requirement of the project was to work with stock bottles and make them unique. When it was announced, I cringed. I do my best to always be unique and original, so stock bottles weren't exactly my cup o' tea. I tried to make the best of it though... a little "frosted glass", some new caps, and a simple design made it work.

There's a buuunch more that goes with this project, so it might be coming on the blog later. We'll see...