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Sunday, October 25, 2009

CLAY & ROSSI - GETTING STARTED


This is a brand-spankin' new project I've been working on... and I'm very excited about it, so I hope you'll forgive me for showing you the entire gambit of logos I've created! It's going to be a men's retail store... kind of a Manthropologie. Right now, I'm kind of going for a modern barbershop feel.


The initial logo sketch! For the record, S's are ridiculously touch to draw!




I wanted to have quite a few variations of the logo, since they'll be going on all sorts of items... from stationary to jeans.

This is the quote I'm kind of living under through the duration of the project... it was what sparked the initial idea. The always inspirational Kate at The NEO-Traditionalist posts a daily quote and this one caught my eye a few weeks ago (thanks Kate!). It's got the perfect tone and voice for this project...

So! Much much more to come on this project. I can't wait to really get started on everything. The logo was just the first hurdle!

9 comments:

Dave Armstrong said...

how no clothing store has used that twain quote before, I'll never know. Fantastic!

Rachel Dangerfield said...

Thank you, Mr. Armstrong! As soon as I read it, I knew I had to use it.

Bianca Cash said...

i just love your style. very nice

the NEO-traditionalist said...

Glad my quote was of use! It's so perfect! And a "manthropologie" like store--- love it! Your designs are so handsome! If you're thinking barbershop you should definitely check out J.Crew's Liquor Store (their new quirky men's shop in Tribeca). It may be far more vintage-y than what you're going for, but it's worth scoping out. I can't get over how awesome that "Clay & Rossi" serif is!
XX Kate

Anonymous said...

Love the designs so far! I can't wait to see this project work itself out. And that quote is so perfect. I'm a little jealous I didn't think of this first!
Cheers, Sarah

Eva / Sycamore Street Press said...

your design looks great!

Rachel Dangerfield said...

All these comments are so darn nice! This made me smile! Thanks ladies (& Dave, of course!). I'm really excited to get going on this project... I think this weekend I'll have some time to seriously start working on it.

Anonymous said...

love this!! the logo looks great, and the brand colors are perfect, bright enough to be uplifting without being super feminine...im excited to see what comes with this project!

<3333 love

neongypsy.blogspot.com

kadler said...

These are fabulous. Can't wait to see more!